What makes a great digital story, and what are the necessary tools? Whether you are a journalist, writer, designer, academic, marketer, or social media manager, you have no doubt encountered digital stories that are engaging and artful, while others fail to engage the senses, make an impact, or have an effect.
In this interactive toolbox, we show you how to create meaningful interactions for your audience using platforms such as Wordpress, Twitter, Instagram, Vine, Cowbird, and Medium. The tools we offer pull together theories and best practices that can be applied to any story to create meaning.
To build our toolbox, we drew across disciplinary borders - from rhetoricians to social theorists, to artists and interaction designers.
Our mission? To empower you to create more meaningful and engaging stories. You’ll find techniques that apply to text, audio, image, animation, video, and interactive content.
We offer 16 story cards (tools)—each one represents a foundational concept. Explore them, and you’ll see how there are multiple pathways to engage your audience. Each card is labeled with a verb, representing an act or action on the part of the storyteller. The colors on the cards signify one of four key themes in digital storytelling. These themes are as follows: